Izixazululo zebhizinisi

Qeda ama-imeyili "osayizi owodwa ulingana nawo wonke".

Imizamo yakho kufanele yenze ukuxhumana okunengqondo namakhasimende akho aqhuba ukuzibandakanya futhi, ekugcineni, inzuzo.

Naka Okokuzizwisa okungu-1-1

Amakhasimende akho adayiswa futhi athunyelwe umlayezo kumakhulu, uma kungenjalo izinkulungwane, izikhathi ngosuku. Bayazi ukuthi imilayezo engelona iqiniso eya kubantu abaningi ibukeka kanjani. Futhi kaningi kunalokho, bayawashuna. Ukudala okomuntu siqu, ukuzizwisa okungu-1-1 kwezethameli zakho kungase kushintshe umdlalo webhizinisi lakho. Futhi cishe wonke umkhangisi laphaya uyayazi.

Ocwaningweni lwakamuva nochwepheshe bezokumaketha abangu-364 olwenziwa yinkampani yocwaningo i-Ascend2, u-95% wabo uthe ukwenza kube ngokwakho kuthuthukisa kakhulu ukusebenza komkhankaso. (Kukwenza uzibuze ukuthi abanye abangu-5% bacabangani.) Imizamo yomkhankaso exhumana namakhasimende ngendlela ephusile inyakazisa inaliti. Kodwa umbuzo uthi ukwenza kanjani?

 

3 Okhiye Okutholakele Kokwenza Okuthandwa nguwe

Umbiko we-Ascend2's Personalization in Digital Marketing oshicilelwe ngoJanuwari 2022 wembule imininingwane evula amehlo wonke umakethi okufanele azi ngayo. Bangakusiza uqonde kangcono ukuthi ukwenza kube ngokwakho kungakwenzela ini nokuthi kungakhulisa kanjani imali yakho engenayo. Nansi imiphumela engu-3 ebalulekile ekusebenziseni ukwenza kube ngokwakho:

Ukuthola #1: Umthelela Omuhle Ekusebenzeni

Njengoba kushiwo ngenhla, cishe wonke umkhangisi ohloliwe uthe ukwenza kube ngokwakho kuthuthukisa ukusebenza komkhankaso. Lokho kusho ukuthi ukuletha ukuzizwisa okungu-1-1 kumakhasimende akuyona “intokozo yokuba nayo” noma “ithemba lokuba-nakho”, “okufanele ube nakho” ngokuphelele.

Ukuthola #2: Ukwenza kube ngokwakho kunezinzuzo

Lapho ebuzwa, “Iziphi izinzuzo ezinkulu zesu eliphumelelayo lokwenza kube ngokwakho?” U-49% wabakhangisi ukhombise ukukhula kwamakhasimende. Ukugcina amakhasimende ehlanganyela kubalulekile ekuthuthukiseni ulwazi lwawo kanye nokwandisa ukusebenzelana, kokubili obekuyizimpendulo eziphezulu ezilandelayo kuhlolovo.

Ukuthola #3: Ukubaluleka Kokuqukethwe Okubalulekile

“Ukwakha ukwethembeka nokwethembana nezithameli zakho kuyimiphumela yokusebenzisa amasu nokwenza okomuntu siqu. Ngokwabakhangisi kunhlolovo, ukudala/ukwethula okuqukethwe okufanele kuyisici esibaluleke kakhulu esidingekayo ukuze kusetshenziswe isu elisebenzayo lokwenza kube ngokwakho. “

U-95% wabakhangisi uthe ukusebenzisa ukwenza kube ngokwakho kuthuthukisa kakhulu ukusebenza komkhankaso.

Umthombo: The State of MarTech. Iqhutshwa yi-Ascend2 kanye ne-SharpSpring. Ishicilelwe Agasti 2021. N = 187 US ochwepheshe bokumaketha

Ngiyayithola, Ukwenza Okuthandwa Nguwe Kuyasebenza. Kodwa Ngingakusebenzisa Kanjani?

  • Qinisekisa ukuthi Unobuchwepheshe Obulungile- Ukusebenzisa i-imeyili ehlakaniphile kanye ne-CRM marketing automation kuqeda ukuqhuma kwe-imeyili okuphelelwe yisikhathi futhi konga isikhathi esu lakho elenzelwe wena siqu.
  • Hlanganisa Idatha Yakho kanye Nenqubo Yakho- Uma idatha yakho, imisebenzi yokumaketha kanye nemisebenzi yokuthengisa kuhlanganiswa ngombono womthombo owodwa wekhasimende ngalinye, ukwazi kangcono ukuthumela umlayezo oqondiswe wena siqu.
  • Khipha Isitaki Sobuchwepheshe Esikhukhumele- Ngokusebenzisa isitaki sobuchwepheshe esithambile, esisebenza kahle kakhudlwana, wehlisa ama-silo edatha futhi uvumela ukubonakala okungcono kakhulu kokugcina kwamakhasimende akho, okusiza ukuletha lokho okuhlangenwe nakho okubalulekile okungu-1-1.

Kungani Ukuqhuma Kwe-imeyili Kungasebenzi

  • Ukuxhumana kwamakhasimende okunenjongo kuphansi kakhulu
  • Umshado mancane kakhulu amathuba okuba
  • Ukungasebenzi kusho ukuthi izinsiza kanye nesabelomali esabiwe siyamoshwa
  • Ukushoda kokuhlangenwe nakho kwekhasimende okungu-1-1

Yenza kube ngokwakho futhi Uphumelele

Gxila ekudaleni ikhasimende elingu-1-1 ngokusebenzisa amathuluzi afanele nobuchwepheshe.

Ukuthi Ukwenza Okuthandwa Nguwe Kungasho Ukuthini Ebhizinisini Lakho

  • Ukwenyuka kokugcinwa kwamakhasimende
  • Ukuthuthukiswa kolwazi lwamakhasimende
  • Ukwanda kokuzibandakanya kwamakhasimende
  • Iqhuba ukukhula kwemali engenayo

Zuza Ukwenza Okuthandwa Nguwe Ngethuluzi Lokuthengisa Elilungile

Ukufakwa phakathi kwe-SharpSpring kusho ukuba nesitaki sobuchwepheshe esithambile. Kukusiza ukuthi ugxile ekuletheni ulwazi lwekhasimende elingu-1-1 olubalulekile ekukhankaseni impumelelo nokukhula kwemali engenayo kumakhasimende akho.
Cela idemo yomuntu siqu yomuntu siqu ye-SharpSpring futhi ubone ukuthi singasiza kanjani.

Cabanga ngosuku lapho ungakwazi:

  • Nika amandla ukubonakala okungcono kokuphela kuya ekupheleni kwamathemba namakhasimende
  • Guqula kuholela ekuthengisweni ngokushesha
  • Yenza ukwaziswa, ukumaketha okungcono
  • Yehlisa izisele zokusebenza
  • Izindleko zokusebenza eziphansi futhi zandise i-ROI
  • Khulisa ukusebenzelana kwamakhasimende
  • Dala ukuzizwisa kwekhasimende okungu-1-1 okunenjongo

Sizokukhombisa ukuthi isebenza kanjani

Bhalisela uhambo lomuntu siqu lwe-SharpSpring ukuze ubone ukuthi singakusiza kanjani uthuthukise ukukhula kwemali engenayo.

Ibizwa ngokuthi I-Powerful Marketing Automation Platform, Sincamela I-Revenue Growth Platform

Ngaphandle kokuthi kulula ukuyisebenzisa, kulula ukusebenza ngakho futhi kuyathengeka, umgomo wethu oyinhloko ukukusiza ukhulise i-ejensi yakho.

Njengozakwethu, besingeke siwenzi umsebenzi wethu uma singaxhumani namachashazi.

  • Njengozakwethu, besingeke siwenzi umsebenzi wethu uma singaxhumani namachashazi.
  • Thola okudingayo endaweni eyodwa. Thola imininingwane ejulile yekhasimende ekukhuliseni umthofu futhi uguqulele ekuthengisweni ngokushesha ngokubona izenzo zokuziphatha kuwo wonke amakhasimende nohambo lwawo (sikubiza ngokuthi “Impilo Yokuhola”).
  • Champion ukumaketha okungcono. Yenza imikhankaso ngomzamo omncane—kuzo zonke iziteshi eziningi, eziqondile, abathengi nezigaba zokuthenga—ezenziwe ngendlela eguqukayo eqondene nawe koxhumana naye ngamunye.
  • Nikeza amaqembu amathuluzi afanele omsebenzi. Kusukela emikhankasweni ukuya ekulandeleni umkhondo, izici ezivumela ukuthengisa nokubika, ukweqa okuncane ukusuka kwelinye ithuluzi kuye kwelinye kusho ukungahambi kahle kwawo wonke umuntu.

I-SharpSpring ikunikeza inzuzo yokuncintisana.

Amabhizinisi angaphezu kuka-10,000 akhethe i-SharpSpring, bona ukuthi abantu bathini ngenkundla yethu ebumbene.

I-Marketing Automation Esebenzayo

Isici se-SharpSpring's Life of the Lead sasiyindlela esasithengisa ngayo iklayenti ngokuzenzakalelayo kokumaketha ekuqaleni. Bakwazi ukubona umugqa wesikhathi wokuthi umuntu othile uziphathe kanjani ngesayithi labo futhi lokho kubalulekile. Lolo lwazi lubalungiselela ingxoxo abafuna ukuba nayo nekhasimende labo.

Jon Tsourakis

Jon Tsourakis

President & CRO, Oyova

Ukuqonda Kwamaphuzu Okuthinta

"I-'Life of the Lead' iwukumela okuhle kakhulu komsebenzi oholayo. Kuyindlela engcono kakhulu yokubona izindawo zakho zokuthintwa ezihlukene ngomthofu othile kanye nendlela yena asabela ngayo kuwo.

Anol Bhattacharya

I-CEO noMqondisi we-GetIT Comms

Isixazululo Esisheshayo Sokuhlanganisa

Nge-SharpSpring, sihlanganisa ngokushesha amasistimu okuthengisa eklayenti ukuze silethe isixazululo esihlangene somdabu. I-SharpSpring iyashesha futhi kulula ukuyifunda nokusebenzisa kunanoma iyiphi enye indlela enezinhlelo eziningi. Kusivumela ukuthi senyuse ngokushesha inzuzo kumakhasimende kuyilapho sehlisa ngokushesha izindleko zokumaketha.

Omar Barraza

Omar Barraza

I-Strategist Yokuthengisa, i-PlanStartGrow

x

4.5/5

4.5/5

7.7/10

4.5/5

4.5/5

Isimo se-MarTech (Ucwaningo Olusha)

U-95% wabakhangisi uyavuma ukuthi ukusebenza komkhankaso kuthuthukiswa kakhulu uma kusetshenziswa ukwenza kube ngokwakho. Siyazi ngoba kanye ne-Ascend2 sixoxisane nochwepheshe bezokuthengisa abangu-187 futhi sakhiqiza umbiko ozowuthola uwusizo kakhulu.