FUNDA I-DEMO

Izixazululo zebhizinisi

Unomuzwa wokuthi ukukhula kwemali yakho engenayo kuthonywa ukuntula isikhathi noma abantu?

Uma ungenalo ithimba elikhulu lezentengiso ngemuva kwakho, uhlu lwakho lwezinto ozozenza luyanqwabelana - imisebenzi eyenziwa nsuku zonke, ukubika okudla isikhathi, kanye nemikhankaso obuhlele ukuyenza ezinyangeni ezi-3 ezedlule.

Ungashiyi imali phezu kwetafula ngoba awunaso isikhathi noma izinsiza zokusebenza ngamathuba amahle

Esikhundleni sokufisa ukuthi ungaba neqembu elikhulu lezentengiso ukuze udale imikhankaso emisha, uphathe inqubo yokuthengisa, futhi udonse yonke imibiko oyidingayo ukuze ufakazele i-ROI yokumaketha…kufanele ucabangele isitaki sobuchwepheshe bokumaketha esikuvumela ukuthi wenze konke lokhu kalula nangokuzenzakalelayo. .

I-SharpSpring ingasiza. Sivumela amabhizinisi amancane naphakathi ukuthi aphinde alawule isikhathi sawo ngesixazululo esihlanganisa konke esibeka phakathi izici zokuthengisa nezokuthengisa ezizenzakalelayo + CRM + idatha yekhasimende endaweni eyodwa, okulula ukuyizulazula.

Ngokuvumelana ne Umbuso waseMarTech, umbiko ophelele ovela enkampanini yocwaningo i-Ascend2, abadayisi abaphumelele kakhulu banamathuba angu-182% okusebenzisa imikhankaso ye-drip ukuze bakhulise yonke imikhondo yabo. Kepha imikhankaso ye-drip imane iklwebha uguquko lwedijithali lwangempela. Cabanga ngosuku lapho ungenza khona imikhankaso emihle yokumaketha kalula ngamakhasi okuthwebula okuholayo omuntu siqu, izinhlelo ezizenzakalelayo zokukhulisa izingane, ama-chatbots ahamba phambili ngemibuzo, ukuqondisa kabusha isikhangiso sokuziphatha, nokunye okuningi.

 

I-3 Isayina Isitaki Se-Patchwork MarTech Sidla Isikhathi Nezinsiza

Amaqembu ezentengiso adinga ukukhulisa imali engenayo, kodwa kunezinselelo abhekene nazo:

  • Badinga ukufinyelela esibalweni esinembile nedatha yokulandelela, kanye nokubika okumaphakathi.
  • Akufanele babanjwe ukukhungatheka njalo besebenza ukuze bathole, bafaneleke futhi babike ngedatha.
  • Ngaphezu kwalokho, kufanele basebenzise isikhathi sabo besebenzisa idatha ukuze bathathe isinyathelo, behlise i-CAC, bathuthukise i-ROI, futhi bathuthukise ukusebenza kahle kwamafaneli abo.

Nazi izimpawu ezi-3 zokuthi ithimba lakho lezentengiso lingase lixakwe yizinkinga zobuchwepheshe ongase uzibone enhlanganweni yakho.

#1: Uhlu lwezinto zokwenziwa zenziwa ikhophi yasenqolobaneni, futhi ithimba lokumaketha alilikhulu ngokwanele

Izinkampani eziningi zinezitaki ze-martech eziboshwe ndawonye ngamathuluzi amaningi, kodwa azinawo amaqembu e-dev wokuqhubeka nokwenza ukuhlanganiswa kwekhwalithi ephezulu. Uma ungenalo iqembu noma isikhathi sokuhlanganisa lokhu ndawonye, ​​akunandaba ukuthi yiziphi izixazululo zephoyinti lokumaketha namathuluzi akhona noma ukuthi zinkulu kangakanani.

#2: Ukuchitha isikhathi esiningi wenza imisebenzi eyenziwa ngesandla/edla isikhathi

Kuthatha isikhathi esingakanani ukungena kusixazululo sephuzu ngalinye kusitaki sethu futhi sihlanganise umbiko owenziwe mathupha noma owenziwe ngesandla? Uma singakwenzi lokho; simisa ama-API futhi siphushela idatha kwenye isistimu. Bese sizama ukuthola ukuthi umthombo wedatha ngamunye ubumuhle noma cha.

#3: Amathuba amahle ayashabalala futhi kukhula imali engenayo

Uma amathuluzi okuthengisa nawokumaketha abesendaweni efanayo, amaqembu athatha isinyathelo futhi achitha isikhathi sawo egxile ekwakheni nasekulungiseleleni ifaneli. Amaqembu abe esekwazi ukusebenza ngokushesha ukuze aphathe abaholayo, ahlonze ukuthi yini ebambe iqhaza ekuthengisweni okuthile, futhi abike ngokuzethemba ukuthi yini eshayelayo nokungahambisani nokuthengiswa kukonke.

U-47% wabakhangisi uthi ukungabi nesikhathi kuyabavimbela ekutholeni impumelelo.

Umthombo: The State of MarTech. Iqhutshwa yi-Ascend2 kanye ne-SharpSpring. Ishicilelwe Agasti 2021. N = 187 US ochwepheshe bokumaketha

Okuwukuphela Kwendlela Yokunikeza Isikhathi Emuva Ethimbeni Lokukhangisa

Uma ubunenkundla eyodwa yokumaketha ezishintshayo lapho iningi ledatha laliqhamuka:

  • KANYE nedatha esele evela ngaphandle kwaleyo nkundla yayisivele ihlanganiswe ngokuqinile
  • FUTHI yonke idatha esetshenziselwa ukubika nokwenza ukumaketha yayisivele ikunkundla efanayo
  • FUTHI bekulula ukuyisebenzisa futhi konga

BESE, esikhundleni sokuchitha u-80% wesikhathi sakho ulungisa futhi ugcina idatha, ngohlelo olumaphakathi lwezixazululo, wena namathimba akho nikhululekile ukusebenzisa u-80% wesikhathi sawo niyihlaziya ukuze nithathe izinqumo ezingcono zokumaketha.

Lelo “iphupho,” futhi akusenakwenzeka.

Ukuhlanganisa Mathupha Izixazululo Ezihlukene Zokumaketha Ukwenza Umuzwa Wedatha

Wake wazibuza ukuthi yini ngempela engathatha ukuhlanganisa kahle izixazululo ezihlukene zokumaketha?

Nazi izinsiza ezijwayelekile zobuchwepheshe ezidingekayo:

  • Umthuthukisi wewebhu ongaphambili
  • I-backend web developer
  • Umhleli osebenza ne-JSON noma ama-API afanayo
  • Ezokuphepha kanye nabathuthukisi be-DBA
  • Umphathi wephrojekthi ugcina umsebenzi ngesikhathi nesabelomali
  • Ukuhlola ukuqinisekisa ikhwalithi yedatha

Khona-ke kufanele:

  • Sebenza ukuze uthole idatha ebikwe futhi ifomethwe ngendlela abakhangisi abayidinga ngayo.
  • Lindela ithimba le-dev ukuthi likwenze konke.

Amaqembu ezokumaketha afuna nje ukonga isikhathi ngokuba namandla okwenza lokhu ngokwawo—noma okungcono, angakhathazeki ngakho kwasekuqaleni.

Isixazululo:

Inkundla eyodwa eklanyelwe ukuhlanganisa izici nedatha yephrofayela/ yokuziphatha—kusuka eziteshini eziningi—endaweni eyodwa.

Ukuzenzakalela Kuphindwe Kathathu Ukuhamba Kwenkosi Yokuthengisa

Iqembu ku-Tick King lalingenawo umkhawulokudonsa wokuba ngabakhangisi besikhathi esigcwele, abachwepheshile (iliphi ibhizinisi elincane elinesikhathi salokho?)

Izinselelo:

  • Njengoba kwenzeka emabhizinisini amaningi amancane aboshelwe isikhathi nezinsiza, uTick King wayenohlu olungahlangani lwamakhasimende adlule.
  • Uhlu lwamakhasimende aluzange lusetshenziswe ngempela noma lubhekwe, futhi indlela imibuzo eyayisingathwa ngayo yayivame ukushaywa noma igeje.
  • Imikhondo emihle yokuthengisa ayizange isebenze.

Isixazululo:

U-Tick King usungule futhi wahlanganisa ama-automation wokumaketha ukuze uqondise amakhasimende adlule futhi wabona ukwanda okungama-327% emibuzweni emisha ngaphansi kwamahora angu-48.

Esikhundleni sokuqasha abantu abaningi, ukuzenzekelayo kusize uTick King ukuthi enze okuningi ngokuncane. Funda ukutadisha okugcwele.

Isixazululo Sokumaketha Esihlanganisiwe Sokuzizwisa Kwekhasimende Elingcono

Ukufakwa endaweni eyodwa kwe-SharpSpring kusho ukuthi idatha ihlanzekile futhi iyasebenziseka ukusiza amaqembu ezentengiso ukuthi agxile kulokho okubaluleke kakhulu–ukwenza izinqumo zokumaketha ezihlakaniphile ukuze aqhube imali engenayo.

Cela idemo yomuntu siqu yomuntu siqu ye-SharpSpring futhi ubone ukuthi singakusiza kanjani.

Cabanga ngosuku lapho ungakwazi:

  • Nika amandla ukubonakala okungcono kokuphela kuya ekupheleni kwamathemba namakhasimende
  • Yenza ukwaziswa, ukumaketha okungcono
  • Yehlisa izisele zokusebenza
  • Nciphisa isikhathi esisithathayo ukuxazulula izinkinga
  • Yenza izibikezelo zibe lula nokulandelela
  • Yenza ukuqeqesha amaqembu akho kube lula futhi kusebenze kahle
  • Izindleko zokusebenza eziphansi, futhi andise i-ROI

Sizokukhombisa ukuthi isebenza kanjani

Bhalisela uhambo lomuntu siqu lwe-SharpSpring ukuze ubone ukuthi singakusiza kanjani uthuthukise ukukhula kwemali engenayo.

Thola iDemo

Ibizwa ngokuthi I-Powerful Marketing Automation Platform, Sincamela I-Revenue Growth Platform

Ngaphandle kokuthi kulula ukuyisebenzisa, kulula ukusebenza ngakho futhi kuyathengeka, umgomo wethu oyinhloko ukukusiza ukhulise i-ejensi yakho.

Njengozakwethu, besingeke siwenzi umsebenzi wethu uma singaxhumani namachashazi.

  • Thola okudingayo endaweni eyodwa. Thola ukuqonda okujulile ngamaphrofayili e-demographic kanye ne-firmographic. Bona izenzo zokuziphatha kuwo wonke amakhasimende nohambo lwawo (silubiza ngokuthi “Impilo Yokuhola”).
  • Champion ukumaketha okungcono. Yenza imikhankaso ngomzamo omncane—kuzo zonke iziteshi eziningi, eziqondile, abathengi nezigaba zokuthenga—ezenziwe ngendlela eguqukayo eqondene nawe koxhumana naye ngamunye.
  • Nikeza ithimba lakho amathuluzi afanele omsebenzi. Kusukela emikhankasweni ukuya ekulandeleni umkhondo, izici ezivumela ukuthengisa nokubika, ukweqa okuncane ukusuka kwelinye ithuluzi kuye kwelinye kusho ukungahambi kahle kwawo wonke umuntu.

I-SharpSpring ikunikeza inzuzo yokuncintisana.

Amabhizinisi angaphezu kuka-10,000 akhethe i-SharpSpring, bona ukuthi abantu bathini ngenkundla yethu ebumbene.

Ukuphindaphinda amandla enkampanini yethu

"I-SharpSpring isinamandla aphindaphindayo enkampanini yethu. Inkundla isivumele ukuthi siqhubeke sisebenzisana nabaphambili ngendlela ebesingakwazi ukuyifeza ngaphambilini."

Terry Coleman

Iseluleko sendawo

Chitha izinsiza zokumaketha ngobuhlakani

"Sisebenzisa i-SharpSpring, sikwazile ukukhiqiza imikhondo yekhwalithi eyengeziwe, siguqule imikhondo eminingi ekuthengisweni, futhi sisebenzise izinsiza zethu zokumaketha ngokuhlakanipha ukuze sibe nomthelela womhlaba wonke. Yini ongayithandi ngalokho? Noma iyiphi inkampani engasebenzisi i-automation eqinile yokumaketha. inkundla idlala umdlalo omdala futhi indiva imithetho emisha yomgwaqo. Zonke izinkampani kufanele ziyicabangele ngokucophelela i-SharpSpring. Ibhizinisi elihlakaniphile nje."

Kim Kinney

Umqondisi Wokukhangisa, Ukuthuthukiswa Kwekhaya Kwe-Brytons

Akusekho ukusebenzisa amasistimu angu-4 noma ngaphezulu

"I-SharpSpring isivumela ukuthi sisebenze kahle kakhulu. Ayisekho ukusebenzisa amasistimu angu-4 noma ngaphezulu - idatha isendaweni eyodwa."

Nigel Lamb

Umnikazi Nomqondisi Ophethe i-Xposure Creative"