Igcine ukubuyekezwa ngoJulayi 22, 2022
I-Digital marketing automation yonga isikhathi kodwa, uma ingenziwanga kahle, ingaba sengozini yokuhlukanisa izethameli zakho. Uyithola kanjani leyo medium ejabule? Qhubeka ufunda ngalokho ongakwenza nokungamelwe ukwenze ukuze usebenzise i-automation njengengxenye yesu lakho lokumaketha lenkundla yezokuxhumana. Izinhlobo Ezinhle Zokumaketha Kwedijithali Nezinzuzo Zazo Okokuqala, ake sibheke uhlangothi oluhle lwe…
Igcine ukubuyekezwa ngoJuni 15, 2022
Ungathanda ukukhulisa imali yakho engenayo ngaphandle kokutshala imali eyengeziwe ekukhangiseni? Ukusebenzela ukufinyeza uhambo lokuthenga lwamakhasimende akho kuyisinyathelo sokuqala okufanele usithathe. Luyini uhambo lokuthenga? Uhambo lokuthenga yizo zonke izenzo isivakashi esizithathayo ngaphambi kokuthenga. Uhambo lokuthenga lungathatha imizuzu embalwa noma izinyanga ezimbalwa.…
Kugcine ukubuyekezwa ngoMeyi 25, 2022
Selokhu kwaqalwa eminyakeni engaphezu kwengu-30 edlule, ukumaketha kwedijithali kushintshile kusuka enkambweni entsha kwaba ingxenye ebalulekile yesu layo yonke inhlangano. I-Tech iqhubekile nokuvela, idala amathuba angakaze abonwe okuhlaziya ukuziphatha kwabathengi, ukusabalalisa ulwazi, nokwakha ulwazi lomkhiqizo olugxilile. Emashumini ambalwa eminyaka adlule, umhlaba usuze wamukela idijithali…
Igcine ukubuyekezwa ngoMashi 31, 2022
Njengoba amabhizinisi ebhekene nezinselelo ezintsha kule nkathi yedijithali, kunokugcizelelwa okukhulayo kokumaketha okuqhutshwa yinani, okwenziwe ngokwezifiso kakhulu (futhi yilapho ukuthengisa okusekelwe ku-akhawunti kungena khona). Lokhu kuyiqiniso ikakhulukazi ezinkampanini ze-B2B, okufanele zibonise ukwethembeka futhi zinqobe ukuphikiswa okuningi kunanini ngaphambili okuvela kumakhasimende angaba khona. Ukukhangisa okuphezulu kakhulu kanye nokufinyelela ngaphandle kuyabiza — futhi kungalimaza isithunzi somkhiqizo…
Igcine ukubuyekezwa ngoMashi 21, 2022
Uke wazibona usho okuthile okufana nokuthi “Ngenzela izinkampani izinkundla zokuxhumana, kodwa angizibheki ngempela iziteshi zami!” noma “Ngakhela amakhasimende ami amawebhusayithi, kodwa ngicela ungahluleli eyami njengoba idinga ukwenziwa kabusha!” Njengama-ejensi, ngezinye izikhathi umsebenzi esiwenza kangcono kakhulu kumakhasimende kuwumsebenzi esiwenza kabi kakhulu ngokwethu.…
Igcine ukubuyekezwa ngoMashi 10, 2022
Ukubaluleka kokwakhiwa kwezixhumanisi kuyashintsha, kancane kodwa ngokuqinisekile, kungakhathaliseki ukuthi amabhizinisi amancane afuna kangakanani ukugcina izinto zifana. Esikhathini esedlule, ukwakhiwa kwezixhumanisi kwaqala njengendlela yokuthuthukisa amazinga okusesha okuphilayo, futhi inzuzo yesibili ibisiza abafundi futhi empeleni ikhiqize ithrafikhi ngaleyo ndlela. I-Google vele ibifuna ukukushintsha lokho ngoba abafundi ba (futhi...
Igcine ukubuyekezwa ngoMashi 11, 2022
Kunamamethrikhi amaningi ahlukene abakhangisi okungenzeka bawalandele, futhi ezinye izici zokumaketha kwedijithali zingaba nzima ukuzilinganisela kunezinye. Noma kunjalo, kuhlala kuwusizo ukuhlola ukuthi imikhankaso yakho isebenza kanjani. Lokho kuyiqiniso ikakhulukazi ekukhangiseni okuqukethwe, lapho ungase udinge ukuhlola imiphumela yokuthengisa engachasiswa kalula. Kunoma ikuphi, kunzima uku...
Kugcine ukubuyekezwa ngoFebhuwari 10, 2022
Abathengisi abahle bayazi ukuthi akuwona wonke amasu adalwe alingana. Impela, amasu amaningi ayasebenza kuzo zonke izimboni, ezifana nenkundla yezokuxhumana kanye nokuthengisa nge-imeyili. Kodwa abathengisi basadinga ukuqonda izethameli zabo nokuthi yimaphi amasu okubasebenzela. Uma kukhulunywa ngomehluko wokumaketha kwamabhizinisi e-B2B vs B2C, konke kuza ekukhetheni amasu alungile. Kwe...
Kugcine ukubuyekezwa ngoFebhuwari 3, 2022
Inkulumo ethi “uhlelo lokumaketha” ingasho izinto eziningi, kusukela kuhlelo lwakho lomkhankaso wenkundla yezokuxhumana/wesikhangiso kuya kumugqa wakho wokukhulisa oholayo kuya ezinhlosweni zakho zamasu zizonke. Ngokufanelekile, uzohlanganisa wonke lawa maqhinga ngesu elihlangene. Futhi lokhu kuzoba uhlelo lwakho lokumaketha lwezinhlamvu ezinkulu! Lokhu kungaba umsebenzi onzima, ikakhulukazi uma ufuna ukukhula noma ukukhuphula izinga lakho (noma...
Kugcine ukubuyekezwa ngoFebhuwari 15, 2022
Imikhankaso yokumaketha iyajabulisa ukuthola ugqozi kuyo. Eminye yemikhankaso yokumaketha yango-2021 yayiyizibonelo ezinhle zesimo somkhakha wethu, yini ehamba kahle, yini eshintshayo, nokuthi yini ezayo ekukhangiseni. Kungani ungaziniki ithuba lokubheka emuva futhi ucabangele ezinye zezifundo ezanikezwa imikhankaso ngonyaka odlule? Kulowo moya (futhi ngoba nje kumnandi!),...
