Usebenza kanzima ukuze khulisa uhlu lwakho lwe-imeyili futhi ilethe okuqukethwe kwababhalisile bakho, ukuze kube iphilisi elinzima ukuligwinya lapho abantu bekhetha ukuzikhipha ohlwini. Ukuzikhipha ohlwini kuyingxenye evamile (futhi ebalulekile) yalokho ukumaketha kwe-imeyili, kodwa kungani abaholayo bezikhipha ohlwini lwama-imeyili, futhi ungawawina kanjani futhi? Qhubeka ufunda ukuze ufunde kabanzi!

Ngawo wonke ama-imeyili athunyelwayo, kufanele ulindele ukubona abambalwa abazikhipha ohlwini. Njengamanje, i- isilinganiso somkhakha sicishe sibe ngu-1% ukuze ukwazi ukubheka isilinganiso sakho sokuzikhipha ohlwini njengesihle uma sihlezi ngaphansi kwalolo phawu. Uma kungenjalo, qhubeka ufunda ukuze uthole amathiphu athile okunciphisa ukuhamba kwabantu abashiya uhlu lwakho.

Izinga lokuzikhipha ohlwini elingu-0% kuyo yonke imikhankaso yakho alinakwenzeka ngenxa yezizathu eziningi — abantu bashintsha amakheli e-imeyili, bashintshe imisebenzi, noma umkhiqizo wakho awusabalulekile kubo. Kodwa ukugcina amanani akho okuzikhipha ohlwini ephansi kufanele kube umsebenzi olula kakhulu. Uma ubona ukunyuka kwamazinga okuzikhipha ohlwini lwama-imeyili, kunezinto ezimbalwa ongazenza ukuze uzuze ababhalisile futhi.

Kunezizathu ezimbalwa eziyinhloko abantu abazoshiya uhlu lwakho:

  • I-imeyili eningi kakhulu
  • Ukuphusha okunikezwayo okuningi kakhulu
  • Okuqukethwe akubalulekile noma akusizi
  • Abazange babhalise noma bakhohlwe ukuthi babhalisile

Ukuze unciphise inani lokuzikhipha ohlwini, umkhuba omuhle ukubuka lezi zikhalazo ezivamile futhi ubone ukuthi isu lakho le-imeyili linecala yini ngazo. Ngenxa yokuthi uhlu lwamakhasimende luhlukile njengezinkampani ngokwazo, ayikho impendulo elingana yonke yokuthi kungani abathengi benquma ukuzikhipha ohlwini. Kodwa-ke, ukuthatha isikhathi sokubuyekeza isu lakho lokumaketha le-imeyili ukuze uqinisekise ukuthi alishayi lawa maphuzu ajwayelekile ezinhlungu kungenye yezindlela zokugcina amanani ozikhipha ohlwini ephansi.

Ngezansi amanye amathiphu okuthi ungalungisa kanjani isu lakho ukuze ulungise ezinye zalezi zinkinga.

Ungawina Kanjani Ababhalisile Be-imeyili Emuva

1. Ukuthumela I-imeyili Eningi Kakhulu

Mhlawumbe okuwubuqili kakhulu ukwenza amasu, imvamisa ye-imeyili ingenye yezinto ezinzima kakhulu ukuzipholela kahle kuwo wonke umuntu oyedwa ohlwini lwakho. Nokho, ivolumu ye-imeyili kuyisizathu sokuqala sokuthi amakhasimende athi azikhiphe ohlwini. Njengoba wonke umuntu ezoba nombono ohlukile wokuthi imvamisa yabo efanelekile iyini, amabhrendi amaningi avele athumele, athumele, athumele futhi akushiyele kumthengi ukuthi anqume ukuthi afuna ukuvula noma cha.

Ngeshwa, leli akulona isu elingcono kakhulu lapho sonke sibhekene namabhokisi okungenayo agcwele kakhulu, kodwa isiphi imvamisa efanelekile? Leyo mpendulo izohluka ngokuya ngohlu lwakho, kepha kunezindlela ezimbalwa ezahlukahlukene ongayithola ngazo.

Okokuqala, buza uhlu lwakho! Thumela inhlolovo ubuze ukuthi bangathanda ukuzwa kaningi kangakanani kuwe. Kugcine kulula kakhulu futhi ubanike izinketho ezimbalwa abangakhetha kuzo. Uma usebenzisa a ithuluzi lokumaketha lokuzenzekelayo lokho kukuvumela ukuthi uhlukanise kalula uhlu lwakho, ungasebenzisa le datha ukuze udale amasegimenti anamasu ahlukene. Isibonelo, abantu abafuna ama-imeyili avamile bangathola ama-imeyili amaningi, amafushane, kuyilapho labo abancamela ukuvama okuncane bangathola imikhankaso embalwa, ende.

Enye indlela yokuhlola uma uthumela i-imeyili eningi ukuhlehlisa. Uma ubulokhu ulwa namazinga aphezulu okuzikhipha ohlwini futhi uthumela ama-imeyili angu-2+ ngesonto. Zama ukunciphisa imvamisa izinsuku ezingama-60 futhi ugade noma yiziphi izinguquko.

2. Ukuthumela I-imeyili Encane Kakhulu

Ngakolunye uhlangothi lwe-spectrum, ukuthumela i-imeyili encane kakhulu ekugcineni kungalimaza nebhizinisi lakho. Siphila ezweni elisheshayo futhi izinqumo zenziwa ngokushesha. Uma ikhasimende elinentshisekelo kumkhiqizo noma isevisi yakho libhalisela uhlu lwakho kodwa lingezwa lutho kuwe ngemva kwamaviki athile, intshisekelo yalo ingase ihambe.

Iphuzu lokumaketha nge-imeyili ukwenza ukuthengisa nokuhlala uphezulu engqondweni, okunzima ukukwenza uma bexhumana nawe kuphela 1-2 ngenyanga. Uma ungacabangi ukuthi unokuqukethwe okwanele ongakuthumela njalo, cabanga futhi!

Imikhankaso akudingekile ukuba ibe yinde. Ulwela ukunaka kwabantu kubhokisi lokungenayo eligcwele abantu. Kuhle kakhulu ukukugcina kufushane futhi kumnandi. Bheka ukuthi yimiphi imikhankaso noma izifanekiso ezingahlukaniswa zibe imilayezo emibili emifushane. Amakhasimende nawo ayawathanda ama-imeyili awusizo ukuze ukwazi ukwengeza kalula umkhankaso ohlanganisa ithuluzi noma ithiphu lesevisi okungenzeka awazi ngalo. Ungakhohlwa ukuthi ungakhangisa iziteshi zakho zenkundla yezokuxhumana nge-imeyili futhi!

Enye indlela yokwengeza imvamisa ngaphandle kokwengeza ithani lamandla engeziwe ukusebenzisa ukuzenzekelayo kokuzenzekelayo ukuze udale imikhankaso yokudonsa ama-imeyili njengochungechunge lokwamukela oluthumela ngokuzenzakalelayo ukubonga nemikhankaso emibili eqhuba kahle kakhulu.

3. Qala Ukuhlukanisa

Uma ubulokhu uthumela wonke ama-imeyili ohlwini olulodwa olukhulu, sekuyisikhathi sokuhlala phansi futhi ucabange kabusha ngokungathi sína. Ukuhlukaniswa kubonise ukwandisa amanani avulekile cishe u-15% khona manjalo. Kungani? Ngoba noma ngabe uluhlukanisa kanjani uhlu lwakho, luba yingxenye eqondiswe kakhulu yababukeli bakho. Kungakhathaliseki ukuthi uhlukanisa ngokususelwe endaweni, intshisekelo, noma imvamisa ye-imeyili, iqala ukusebenza ngokushesha uma uqala ukuyisebenzisa.

Uhlu lokuhlukanisa kuyindlela ephumelela kakhulu yokwandisa ukusebenzelana kwe-imeyili ngoba inikeza abadayisi ukulawula okungcono ukuthumela imilayezo ebaluleke ngempela kubafundi. Isibonelo, uma uhlala e-Chicago ungase ungabi nandaba nokuvula ama-imeyili mayelana nemicimbi eyenzeka eFlorida.

Ngokunciphisa inani lemikhankaso engafunwa noma engahlobene egcina ingena ebhokisini lokungenayo lomthengi, ukhulisa amathuba okuthi bakhethe ukuhlala ohlwini.

4. Yekani Ukweqa

Impela, inhloso yale mikhankaso ukuvikela amakhasimende amaningi nokwenza ukuthengisa. Ngeshwa, kuvela ukuthi abantu abathandi ukudayiswa ngokuphindaphindiwe (ngokumangalisayo!). Ngakho-ke ukuvikela kanjani ukuthengisa ngomkhankaso ngamunye ngaphandle kokumemeza okuthi “THENGA” phezulu kwamaphaphu akho?

Okokuqala, wonke umkhankaso we-imeyili ungaba nenani lokuthengisa, kodwa wonke umkhankaso we-imeyili akufanele uqale ngokuthile. I-imeyili ingumakhi wobudlelwano obuhle. Uyakwazi ukungena endaweni yomuntu siqu ukuze ube nokuxhumana komuntu ngamunye nabo - sebenzisa lokhu ukuze uzuze!

I-imeyili ingasetshenziswa ukufundisa abathengi ngesici esaziwa kancane somkhiqizo noma isevisi yakho. Ingasetshenziselwa ukufundisa ababhalisile ngezindaba zemboni ezixazululwa umkhiqizo wakho. Ingasetshenziselwa ukwabelana ngezifundo ngezindlela umkhiqizo wakho ongasetshenziswa ngayo. Zonke lezi zihloko zisacacile embonini yakho futhi zisaxoxa ngokuthi ukuthengwa komkhiqizo noma isevisi yakho kungathuthukisa kanjani izimpilo zabo ngaphandle kokwengeza ikhodi yekhuphoni eyodwa noma ulimi lokuthengisa kusihloko.

Ukubaluleka Kokugcina Uhlu

Sonke sinempilo ematasa futhi namabhokisi okungenayo agcwele ngokugcwele. Ingabe uke waba sesimweni sokudlala i-catch-up futhi uvele ususe ngenkathi uskena ngokushesha igama lomthumeli? Cha? Nokho, sinakho. Uma sizama ukwehlisa inani lomlayezo wethu omusha usuka ku-650 uye ku-100 olawulekayo, siskena izinto ezibalulekile futhi ngezinye izikhathi ngisho nemigqa yezihloko ayinqamuki. Kulezi zimo, sinamathela ngamagama esiwaziyo nesiwathandayo.

Kulezi zimo, ngisho nesu elihle kakhulu lokumaketha nge-imeyili ngeke linciphise. Ukubuka izilinganiso zokuzikhipha ohlwini kuyindlela eyodwa nje yokugcina ubheka ukuthi amakhasimende akho afunani kanye nekhwalithi yohlu lwakho. Okunye ukuzikhipha ohlwini kuhle! Laba bantu bakhetha ukukwazisa ukuthi abanantshisekelo ngakho akumele ubasuse wena ngokuhamba kwesikhathi. Ukuzikhipha ohlwini okuningi kakhulu kungase kubonakale njengefulegi elikhulu elibomvu kodwa zama lokhu kulungiswa kuqala ngaphambi kokulahla lonke isu lakho lokumaketha le-imeyili.

U-AUTHOR
URebecca Wentworth