Amabhizinisi amafa abaluleke kakhulu alwela ukuwathola ayisisekelo samakhasimende athembekile. Kodwa-ke, lokhu kuthinteka ngokushesha yimizamo yobudlelwano bamakhasimende. Ngenkathi izigaba zokuqala zingahle zingakhathazi njengoba usebenzisana namakhasimende ambalwa, njengoba ibhizinisi lakho likhula, ungahle ukhungathekiswe inani elikhulayo lamakhasimende. Ukugcina amarekhodi usebenzisa izindlela ezifana namaspredishithi kuba ngumsebenzi oyisidina, ingasaphathwa eyokuchitha isikhathi futhi engaphumeleli enendawo eyanele yamaphutha amaningi. Ngenselelo enjalo, ucabangela izinyathelo ezisebenza kahle njengokufaka amathuluzi ezenzakalelayo kubalulekile. Njengoba ibhizinisi lakho likhula, ukukhetha isixazululo seCRM kuphakathi kwezinto ezibalulekile ozohlangabezana nazo.
Njengoba usebenzela ukuvumelana ukuphathwa kwamakhasimende kwamakhasimende, Isoftware yeCRM iza kahle ngezindlela ezahlukahlukene. Kodwa-ke, ngaphambi kokuthi ubone izinzuzo ezinjalo, udinga ukuqinisekisa ukuthi uya kwisisombululo esinakekela izidingo zakho. Uma usemakethe yesixazululo se-CRM noma uhlaziya kabusha isoftware yakho yamanje, nazi izingqinamba ezimbalwa zokuqinisekisa ukuthi uzuza kakhulu kutshalomali lwakho:
Zibekele imigomo ecacile
Kungani udinga isixazululo seCRM? Ngabe ufuna isisombululo seCRM ukukusiza ukufezekise? Ukwenza imephu imigomo nezinhloso zakho zizokusiza ukuphendula imibuzo ecindezela kakhulu njengoba ukhetha isisombululo seCRM. Isibonelo, ngenkathi ubheka ukusebenza kwesoftware ngokulandela isimo sakho, ungacabanga ukuthi ukusebenza kwayo kuyisiza kanjani imfuno yakho ekuphatheni isisekelo samakhasimende samanje, amakhasimende amasha, nokuthi kulula kanjani ukugxila kuzinto zombili. Ukuba nezinhloso ezicacile kunciphisa inqubo njengoba ikuqondisa kokunabile ichibi lezixazululo emakethe.
Qonda izici nokusebenza
Ukulandela izinhloso zakho ezibekiwe, ungagqamisa ngokushesha amafayela we- kumele ube nezici futhi isebenza isixazululo seCRM sidinga ukuhlangana. Ibhizinisi ngalinye lihlukile, futhi njengoba ulwela ukubhekana nezinselelo zakho, ukukhathazeka okufana nezinqubo, amandla okukhula, nesisekelo samakhasimende, ukusho okumbalwa kuthinta kakhulu CRM izici nokusebenza kokucatshangelwa.
Ngenkathi izixazululo zeCRM zingenziwa ngezifiso, ukungena ungaboni kungakubona uchitha kwizengezo ezingadingekile eziletha okuncane kokungenamsebenzi ebhizinisini lakho. Ngaphezu kwalokho, ungadela ukusebenza okuzokwenza lula futhi kuhambise ukuphathwa kobudlelwano bakho namakhasimende, okuthinta ukusebenza kweCRM. Kanjalo, ngenkathi uthenga izixazululo zeCRM, ukuqonda izici nokusebenza nokuthi zizithinta kanjani izinhloso zebhizinisi lakho kubalulekile.
Bheka ukufaneleka kweCRM
Ngenkathi kunezixazululo eziningi ze-CRM emakethe, ukufika kunketho efanelekile kungaba nzima kakhulu. Ngezixazululo ezahlukahlukene ezenzelwe osayizi abathile bebhizinisi kusuka ekuqaleni kuya kumabhizinisi amakhulu ngezinqubo eziyinkimbinkimbi, ukukhetha isisombululo esifanele seCRM kudinga iso elibukhali. Ngenkathi ungahambela izixazululo zeCRM eziqondene nomkhakha othile, okubaluleke kakhulu ukucubungula ukuhlanganiswa, ukusetshenziswa kalula, nokuhamba kanye nokutshalwa kwemali okudingekayo.
Nge-CRM eyinkimbinkimbi edinga isikhathi esithe xaxa sokusetha nokwenza abasebenzi bakho bagibele, ingasaphathwa eyokuzibophezela kwezezimali, kungahle kungabi ukukhetha okufanelekile kwamabhizinisi okuqala namabhizinisi aphakathi. Indlela elula yokuthola isisombululo esifanele ukubuyekeza izinhloso nezinhloso zakho bese ukhetha isisombululo esifana nezinga lebhizinisi lakho nezidingo zakho. Lokhu kuqinisekisa ukuthi awudluli ngokweqile ngoba lokho kungakubona usebenzisa imali engaphezu kwalokho okudingayo futhi uthatha isikhathi eside ukubona ukusebenza kweCRM.
Cabanga ngesoftware yakho ekhona
Njengoba ubheka ukufaneleka kwesoftware yeCRM, kubalulekile ukuqinisekisa ukuthi ihlangana ngaphandle komthungo nesoftware yakho yamanje. Izindaba ezimnandi ukuthi abathengisi beCRM banikeza imininingwane enemininingwane ngesoftware ehlangana ngokwendabuko neCRM, ekuvumela ukuthi wenze ukhetho olunolwazi olususa izingqinamba zokubhekana nokulungiswa kabusha ukuze uthole isisombululo seCRM.
Izixazululo zeCRM zingakhula ngebhizinisi lakho. Njengoba uthenga isisombululo esifanele, ngakho-ke, kubalulekile ukukala idumela nokwethembeka komthengisi. Ngomthengisi onokwethenjelwa, ungaqiniseka ukuthi ukukhathazeka kwakho ngeke kuwele endlebeni njengoba ithimba lokusekela litholakala kalula ukubhekela ukukhathazeka kwakho. Lokhu kudlulela kokungaphezulu kokuthenga nokuhlanganiswa njengoba futhi kungakhathaza ukusebenzisa uhlelo olusha, futhi njengoba iqembu lakho lifunda indlela yalo mayelana nesixazululo seCRM, ukuba neqembu lokusekela le-savvy kubaluleke kakhulu.
Ngeminye imininingwane ngeSharpSpring eyakhelwe ngaphakathi enamandla Ipulatifomu yeCRM, Xhumana nathi or bhalisela i-demo yamahhala eyenziwe ngezifiso namuhla.
