Khumbula ukuthi cishe kuphela 10 kuya ku-15% wabathengi athembekile kumkhiqizo owodwa kunoma iyiphi imboni noma i-niche enikeziwe - kepha leli phesenti elibonakala lilincane libhekele cishe ukuthengisa okungama-55 kuye kuma-70%. Kule bhulogi, sizohlola amasu wokugcinwa kwamakhasimende asebenza kahle kakhulu nokuthi singalusebenzisa kanjani uhlelo lokugcina ibhizinisi lakho.
Amasu Okumaketha Wokugcina Amakhasimende
1. Mangaza amakhasimende akho
Wonke umuntu uthanda ukuthola isimanga. Ngisho nento encane njengombhalo obhalwe ngesandla ingahamba ibanga elide ekuboniseni amakhasimende akho ukuthi uyabakhathalela.
Enye indlela yokuqoqa imininingwane yamakhasimende futhi umangaze amakhasimende akho ukunikela ngesaphulelo sosuku lokuzalwa. Amakhasimende akho azojabula kakhulu ukuhlinzeka ngemininingwane yawo yosuku lokuzalwa ngokushintshana ngekhodi elenzelwe isaphulelo.
Lesi saphulelo singabiza kakhulu njengoba uthanda. Ezinye izaphulelo ezivamile zokuzalwa yilezi:
- I-$ 10 ivaliwe
- 20% off
- 30% off
- Ukuthumela kwamahhala
2. Yakha ukwethembana ngokuxhumana
Ukusungula umugqa oqinile wezokuxhumana kubalulekile ekwakheni ubudlelwano obethembayo bomkhiqizo namakhasimende. Lapho ungathembela ngokwengeziwe, inani lamakhasimende wakho azolithola emikhiqizweni nasezinsizakalweni zakho.
Uma ikhasimende linesikhalazo, indlela osisingatha ngayo izonquma ukuthi lelo khasimende linikeza umkhiqizo wakho elinye ithuba. Isipiliyoni esisodwa esibi sanele ukuthumela amakhasimende kubancintisana nabo. Finyelela impendulo. Futhi lalela okushiwo amakhasimende akho. Uma ubhekana nezinkinga ngendlela ehloniphekile, yokuxazulula izinkinga, uzobe usendleleni yokwakha ubudlelwano obuhlala njalo nobuthembekile namakhasimende akho.
3. Faka okuzenzakalelayo kokumaketha
Elinye lamaqhinga ethu esiwathandayo wokugcina ukusebenzisa i platform yokumaketha yokuzenzekelayo. Izophatha imisebenzi eminingi ephindaphindwayo futhi ilungise ukuhamba komsebenzi phakathi kwamalungu eqembu lakho lokumaketha. Futhi ikwenza ukwazi ukuthuthukisa imikhankaso yezentengiso eyenziwe ngezifiso ezohlangana nezithameli zakho ezihlosiwe.
Ukugcinwa kwamakhasimende kuba lula kakhulu uma uqala ukwenza imisebenzi yokumaketha njengokulandela. Lapho ikhasimende lithenga, uhlelo lwakho lokumaketha oluzenzakalelayo lungathumela i-imeyili yokulandelela icela impendulo noma isibuyekezo. Ungasetha futhi izimbangela zama-imeyili ezincomo zomkhiqizo, angaveza ukuthengisa okuzayo.
4. Nikeza imininingwane ebalulekile
Elinye isu elihle lokugcina ukunikeza amakhasimende akho imininingwane enokuqonda. Ungakwenza lokhu ngokubandakanya okuthunyelwe kwebhulogi noma ama-imeyili ezemfundo. Isibonelo, uma uthengisa amakhamera, dala indlela esheshayo yokuthi ungathumela kanjani kuyo yonke ikhasimende elithenge ikhamera. Kungaba ngesimo se- blog blog noma i-infographic ejabulisayo. Amakhasimende akho azothola imininingwane ebalulekile yokuthi uwusebenzisa kanjani umkhiqizo wakho, futhi uzozakhela njengomholi ocabangelayo embonini yakho noma ku-niche yakho.
5. Singatha i-webinar
Uma ufuna ukunikeza ukuqeqeshwa okujule nangaphezulu kumakhasimende akho, nikela ngefayela le- webinar yamahhala. Ukubuyela kusibonelo sethu sekhamera, ungafundisa amakhasimende athenge amakhamera ukuthi angenza kanjani izilungiselelo ngendlela oyifisayo. Lokhu ngeke nje kunikeze amandla amakhasimende akho ulwazi oluyigugu, futhi kuzobavumela ukuthi basebenzise umkhiqizo wakho kahle. Ama-webinars angaba ngamathuluzi awusizo kunoma yiliphi isu lokumaketha lokugcina.
Udinga uhlelo lokugcinwa kwamakhasimende
Njengoba usufundile manje, ukuba nokuqina uhlelo lokugcinwa kwamakhasimende endaweni kubalulekile ukukhulisa ibhizinisi lakho. Awufuni nje ukuthengisa umkhiqizo ngesikhathi esisodwa futhi ungalokothi lelo khasimende libuye. Umgomo wakho wokumaketha kokugcina kufanele kube ukwakha umphakathi oqinile wamakhasimende athembekile eza ebhizinisini lakho ngazo zonke izidingo zawo ngaphakathi kwemboni noma i-niche yakho.
Ukuze ufunde kabanzi mayelana nokumaketha kokugcina noma ukusebenzisa amasu wamanje, Xhumana nathi or thola idemo.
