Igcine ukubuyekezwa ngoJanuwari 25, 2021
Cishe ujwayele ukumaketha okungenayo - noma ngabe awukaze uzwe ngakho! Kuyiqiniso, ukumaketha okungenayo sekukuyo yonke indawo ekukhangiseni kwedijithali ukuthi uhlangana njalo nalezi zindlela noma ngabe uyazi noma cha. Vele, ukumaketha okuhle kakhulu okungenayo akufanele kube nomuzwa wokumaketha nhlobo. Izibonelo zokumaketha ezingenayo ezisebenza ngempumelelo kakhulu, zakha…
Eminyakeni edlule, ukumaketha kuye kwavela ukuze kuhlinzekelwe izinsizakalo zokuthengisa eziku-inthanethi nezidijithali. Uma kukhulunywa ngezinhlobo ezimbili zokumaketha ezaziwa njengokungenayo nokuphumayo, eyodwa kukhombise ukuthi iphumelela kakhulu kubathengi be-inthanethi. Kule bhulogi, uzofunda kabanzi ngalezi zinhlobo ezahlukahlukene zokumaketha nokuthi ungakha kanjani isu lokumaketha elingenangqondo elingena ...
Igcine ukubuyekezwa ngoNovemba 19, 2020
Ukumaketha okuphumayo kuyaphazamisa futhi kuzikhiphela kuzethameli, noma ngabe bayayifuna noma cha. Izibonelo zokumaketha okuphumayo kufaka phakathi izikhangiso ze-TV nezomsakazo, amabhodi amakhulu, ukuthengisa ngocingo, ukushaya okubandayo nezikhangiso ezivelayo, phakathi kokunye. Ukumaketha okungenayo, ngakolunye uhlangothi, kulapho amakhasimende nabaholi bakhetha ukungena ekutholeni imiyalezo yakho yokumaketha ngokwemibandela yabo. Ngokwesibonelo,…
Igcine ukubuyekezwa ngoNovemba 9, 2021
Ngokuhamba kweminyaka, ukumaketha kwangaphakathi kuye kwaba yisisekelo emabhizinisini amaningi. Abanikazi bamabhizinisi nabakhangisi baphendukele kumasu okuthengisa angenayo amabhizinisi amancane ukuze aqinisekise ukuthi ahlala encintisana. Imiphumela yamasu okuthengisa aphumayo ingase ibonakale ifana namasu okuthengisa angenayo amabhizinisi amancane - kulabo abangawazi umehluko phakathi kwalokhu kokubili. Kule bhulogi, sizoxoxa...
Kugcine ukubuyekezwa ngoMeyi 22, 2021
Uvalelise ngezindlela zokuthengisa zendabuko. Amaqhinga asendulo futhi aphazamisayo acela ukunakwa enziwa aphelelwe yisikhathi ngokukhangisa kokuqukethwe okusebenzayo. Futhi konke kuqala ngecebo lokuthengisa lokuqukethwe eliqinile. Kuyini Ukukhangisa Kokuqukethwe? Ukukhangisa bekukhona isikhathi eside njengoba abathengisi bezimakethe zasemgwaqweni bebiza amakhasimende ukuthi azame izimpahla zawo. Ngenhlanhla yabaninimabhizinisi, izindlela zokumaketha zine…
Igcine ukubuyekezwa ngo-Okthoba 27, 2020
Yonke i-ejensi ihlukile, futhi nawo wonke amaklayenti. Imfihlo yokwakha isitaki esikhulu sokumaketha esingena ngaphakathi ukuthola amathuluzi avumela kangcono indlela yakho ethize ukuthi ikhanye. Ngoba noma ngabe iqembu lakho linethalente futhi linolwazi kangakanani, abakwazi ukwenza umsebenzi wabo ongcono ngaphandle kwamathuluzi wokukhangisa angenayo abanawo. Ngakho - ngaphandle kokwesaba noma…
Kugcine ukubuyekezwa ngo-Agasti 11, 2020
Uma kukhulunywa ngezigaba ezisezingeni eliphakeme ekukhangiseni, kunezinhlobo ezimbili okufanele wazi ngazo - ukumaketha okungenayo nokumaketha okuphumayo. Kokubili kusebenza inhloso enkulu yokukhangisa umkhiqizo wakho kuzethameli, kepha kukhona umehluko omkhulu onganquma ukuthi isu lokukhangisa elingena ngaphakathi noma eliphumayo lihamba phambili yini ngezidingo zebhizinisi lakho elithile. Kulesi sihloko, sizo…
Kugcine ukubuyekezwa ngoMeyi 15, 2020
Njengoba i-Digital Age isisebenza ngokugcwele, amaqhinga wokuthengisa avamile awile eceleni kwendlela. Abathengi sebekhathele ukubona izindawo zokuthengisa nomaphi lapho bejika khona. Ngakho-ke, esikhundleni sokusebenzisa amasu wokumaketha aphumayo angabonakala njengaphazamisayo futhi acasulayo, izinhlobo eziningi eziholayo zishintshele ekumaketheni okuqukethwe. Kuyini ukumaketha kokuqukethwe? Uma ucabanga ngokukhangisa, owokuqala…
Amasu Wokukhangisa Angenayo Asebenzayo Ukukhombisa amandla abo okusebenzela amaklayenti abo kangcono, ama-ejensi kufanele asebenzise amasu wokumaketha angenayo aphindwe kabili njengephothifoliyo. Akekho umuntu ozoba iklayenti ozokholwa ukuthi i-ejensi ingabasiza ngokuqukethwe kwabo noma ukuthengisa uma amaqhinga e-ejensi engakhi inani. Ama-Ejensi Wokumaketha Okuqukethwe Kwesayithi avame ukuncoma ukuthi amaklayenti awo akhiqize inkampani…
Njengesikhungo sokumaketha, inhloso yakho eyinhloko ukubhalisela abantu izinsizakalo zakho. Ungawunqamula kanjani umsindo futhi ukhombise amaklayenti angaba khona ukuthi ukhetha kahle kakhulu? Esikhathini sokugcotshwa kwemithombo yezindaba nokukhangisa okungapheli, izindlela zokuthengisa zendabuko zivame ukuba ne-ROI ephansi. Kubalulekile ukuthola ukuthi uwagcina kanjani amaklayenti eza…
