Ukumaketha okuhlangene kungaba yindlela enhle yokwenza i-inthanethi buzz mayelana nemikhiqizo namasevisi akho ngaphandle kokukhokha amaholo amele ukuthengisa endlini. Uthola zonke izinzuzo zokuthengisa kanye namasu okuthonya ukutshalwa kwezimali okuphansi ngokombono. Kepha kuyini ngempela ukumaketha okuhlobene, futhi ukwenza kanjani kusebenzele ibhizinisi lakho?
Kuyini Ukukhangisa Okubambisanayo?
Incazelo yokuthengisa esebenzisana nayo iwuhlelo lapho inkampani esebenzisana nayo ithola ikhomishini yokumaketha nokudayisa imikhiqizo. Ukumaketha okuhlangene kuyisu elidumile lokuqhuba ukuthengisa nokwenza imali enkulu ku-inthanethi. Okuzuzisa kakhulu kokubili amabhrendi kanye nabamakethi abasebenzisana nabo, ukumaketha okuhlangene kungenza imbuyiselo ephezulu yokutshalwa kwezimali kwekhomishini encane uma kuqhathaniswa.
Ukumaketha okusebenzisanayo esikhathini sedijithali kuvame ukuhluka okusekelwe emalini ekukhangiseni kwabanamandla. Kunokuba basebenzele imikhiqizo yamahhala noma izaphulelo, izinkampani ezisebenzisana nazo zisebenzela ikhomishini esekelwe kumaphesenti ngemizamo yazo.
Izinhlobo Zokumaketha Okuhlangene
Kunezinhlobo ezimbalwa zezinhlelo zokumaketha ezihlangene okufanele uzazi, njengoba ngayinye inezinzuzo ezihlukile:
- Khokha ngokuthengisa ngakunye iwuhlobo oluvame kakhulu lokumaketha okuhlobene. Abasebenzisana nabo bathola iphesenti lokudayiswa ngakunye abakwenzayo, ngokuvamile phakathi kuka-5% no-30%. Kuya ngenani lamanxusa kanye nosayizi wendali yakho evamile, lokhu kungaba isu elihle lomkhiqizo wakho.
- Khokha ngokuhola ngakunye kungolunye uhlelo oluvamile lokumaketha oluhlangene, lapho abaxhumana nabo banesibopho sokukhiqiza umkhondo ngokungena nokubhalisa esikhundleni sokuthatha isibopho sokuthengisa okuphelele. Iningi lezinhlelo zokuhola eziholayo lisukela ku-$1 liye ku-$100 ngomthofu ngamunye, futhi kuya ngosayizi wakho omaphakathi wokuthengisa. Lolu hlobo lohlelo lungaba yinkimbinkimbi futhi ludinga ukwesekwa okwengeziwe kwangaphakathi, kodwa kuyisu elihle kakhulu lokukhiqiza umkhondo ofanelekayo womkhiqizo wakho.
- Khokha ngokuchofoza ngakunye ukumaketha okuhlangene kungenye yezinhlelo zokusebenzisana ezinokuncintisana kakhulu. Amabhrendi nabadali bemikhiqizo bahlinzeka ngezinkampani eziphethwe ngesixhumanisi esiyingqayizivele, futhi abaxhumana nabo bayakhokhelwa ngakho konke ukuchofoza abakuthola kuleso sixhumanisi. Ngokwesilinganiso, ukumaketha okuhlangene kwe-PPC kukhokhela abaxhumana nabo cishe u-$0.10 - $3 ngokuchofoza ngakunye futhi kudinga ukutshalwa kwezimali okuningi okuvela eqenjini lakho langaphakathi ukuze kuguqulwe ithrafikhi yesixhumanisi ibe ngabaphambili abaqeqeshiwe.
Ukumaketha Okuhlangene Okuphumelelayo Kwebhizinisi
Ukuze wenze isiqiniseko sokuthi uhlelo lwakho lokumaketha lokusebenzisana luyaphumelela, udinga ukuba nesisusa esicacile kubo bobabili abathengi kanye nabasebenzisana nabo. Uma amanani akho ephansi, ngeke ukwazi ukuheha amanxusa afanelekayo nabagqugquzeli ukuthi basakaze igama ngomkhiqizo wakho. Uma okunikezwayo kwakho kungenantshisekelo kumathuba akhiqizwa amanxusa akho, inombolo yokuchofoza nokungena akusho lutho ngoba mancane amathuba okuthi baguqulele ekuthengisweni.
Izinhlelo eziningi ezisebenzisana nazo aziphumeleli ngoba azinayo ingqalasizinda yokuphatha ukubambisana okuhambisanayo futhi zinikeza okuqukethwe njalo kubakhokheli abakhiqizwe yinxusa. Inkundla yokumaketha ezishintshayo ingasiza ekuhlanganiseni ukuxhumana, ikhiqize izixhumanisi ezihambisanayo ezihlukile namakhasi okufika, iphathe idatha yekhasimende, futhi iqhubeke imaketha emithonjeni emisha njengoba uwathola.
I-SharpSpring inohlelo lokusebenzisana olusungulwe kahle endaweni. Ukuze uthole ulwazi olwengeziwe nge-SharpSpring Affiliate Program, chofoza lapha.
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